Press "Enter" to skip to content

About The Show and The Site

By Brett Martin on November 22, 2017

Welcome to the Channel Happy Hour! 

This site is devoted to blogging about IT Channel news and, of course, the Channel Happy Hour Podcast.  A show devoted to bringing you all the news in the IT Channel for the past week.

The major IT news of the day is analyzed from a unique channel perspective. We also make an effort to have quality guests, particularly channel chiefs from companies trying to spur adoption of emerging technologies through the channel.

After all, where there is mystery there is profit. Incumbent vendors like to focus most of their efforts on legacy technologies. But these days IT is all about disruption. End users are driving adoption of innovative new technologies at unprecedented rates. That creates an opportunity for channel partners to add products and services to their portfolio much earlier in their lifecycle. That’s important cause the earlier a channel partner gets engaged; the more money there is to be made.

Are you struggling to execute the mechanics of your channel strategy?

If so, check out Channel Mechanics, they offer a complete line of SaaS solutions to manage all aspects of your channel. Demos, NFRS, MDF, Promotions, Partner Leveling… they have over 20 specific solutions to help you get the most out of your partner ecosystem.

We hope you find the articles here useful and enjoy the podcast.

Mike and Brett

Be First to Comment

Leave a Reply