Barracuda Networks today unveiled a Barracuda Total Email Protection bundle under which the company’s email securing offerings are now offered under a single SKU.
The goal is to not only reduce friction in the sales cycle but also make it simpler for channel partners to deliver a complete e-mail offering based on products and services from Barracuda Networks, says Asaf Cidon, vice president of email security for Barracuda Networks.
The bundle includes Barracuda Essentials email security software, the Barracuda Sentinel cloud service that leverages artificial intelligence (AI) to identify phishing attacks, and Barracuda PhishLine, a software-as-a-service (SaaS) application employed to train a user to better recognize phishing attacks.
It won’t be long before partners discover that Barracuda Total Email Protection will become the dominate email security offering provided via the channel by Barracuda Networks, says Cidon. It’s already clear that most customers are looking for more sophisticated approaches to combat email security threats that continue to be the leading vector through which cybersecurity attacks are launched, says Cidon.
In fact, Cidon predicts email security is about to become even more challenging. A new study conducted by Barracuda Networks finds cybercriminals are increasing using compromised credentials to launch phishing attacks using legitimate email accounts, says Cidon.
“Account takeovers are very hard to detect,” says Cidon.
Combatting those attacks will not only require more sophisticated approaches to securing credentials but also increased reliance on AI to detect anomalies in emails that are indicative of a compromised account. Most internal IT organizations are going to need to rely on an external managed service provider (MSP) to achieve those goals. Most legacy email gateways products are not able to detect those types of anomalies, notes Cidon.
As solution providers across the channel continue to find themselves on the front lines of cybersecurity war that shows no signs of abating any time soon, many of them have a vested interest not only thwarting those attacks but also training end users to recognize. Every phishing attack recognized by an end user is one less cybersecurity mess that a channel partner needs to clean up.
The challenge, of course, is making it as cost effective as possible for any organization to acquire the tools and services required to do the right thing.
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